THE AI WEBSITE AND FUNNEL BUILDER
Tell it what you want. Watch it build the whole funnel.
Your pages, your free gift, your email list and your follow-up emails, all connected, on your own domain, and live in about six minutes. No templates to wrestle with. No tech skills. $25 a month.
$25 a month · Cancel anytime · 3-day money-back guarantee
WHAT ONE SENTENCE DID FOR LUC
He typed 19 words. About six and a half minutes later, his whole funnel was live.
This is the exact request a member typed. He didn't drag a single box around.
Luc D.'s request to the Builder
“Build a complete funnel for the HBA Turnkey System. Use my HBA Profile within Maestro to get it done.”
Builder is working… writing pages, creating the list, writing emails
WHAT CAME BACK
Capture page
✓ built
Free gift (a downloadable guide)
✓ written
Thank-you page that delivers it
✓ built
New email list
✓ created
Forms connected to the list
✓ connected
6 follow-up emails
✓ written
His own domain
✓ connected
Time
under 6½ min
From Luc D.'s Builder session, September 21
“Less than 5 minutes, I have the page done, autoresponder done, and domain connected. And all I did was tell the AI agent what I wanted. I didn't need to copy or paste anything.”
Billy M.
THE WAY YOU'VE BEEN DOING IT
You know how this usually goes.
You pick a template. Then you rewrite every word in it. Then you figure out where the form sends people. Then the emails. Then the domain settings that make no sense.
By the time the boring parts are done, the idea that excited you is three weekends old.
And plenty of people never finish at all. Not because the idea was bad. Because the tech stopped them.
Choose and adjust a page template
3 hrs
Write the capture page
2 hrs
Make a free gift people want
4 hrs
Build the thank-you page
1 hr
Set up the list and connect the form
1 hr
Write 6 follow-up emails
4 hrs
Connect the domain and test it all
2 hrs
By hand
17 hours, or never
With Builder by HBA
about 6 minutes
HOW IT WORKS
Three steps. The third one is “check your phone for leads.”
1. Say what you want.
In plain English, the way you'd explain it to a friend. “I'm doing a 30-day challenge. This is the topic. Build me a funnel.” That's an actual request a member typed.
2. Watch it build.
It writes the pages, makes the free gift, creates the list, writes the emails, connects your domain and publishes. You watch every step happen.
3. Change anything.
Don't like a headline? Tell it, or click and type. Everything it builds is yours to edit. Nothing is locked.
ONE BUILDER, YOUR WHOLE BUSINESS
Funnels were just the start.
Whatever you sell, and whatever you're building, it's in here. And it's built the same way: you ask.
Funnels and capture pages
Lead magnets, bridge pages, sales pages, thank-you pages.
Full websites
Up to 50 sites, unlimited pages, free hosting, your own domain.
An online store
Sell products and downloads with your own payment account. We don't take a cut of your sales.
Membership sites and courses
With your own private community built in. The kind of thing people pay Skool or Mighty for every month.
A blog
Your menu, your fonts, your design. One click handles the SEO.
Appointments
Let people book time with you, connected to your Google Calendar.
Email marketing
Your list, autoresponders and broadcasts, connected to every form automatically.
Popups, quizzes, reviews
The extras that turn visitors into leads.
Directory sites
“Best of” lists, local listings, review sites.
“I built a whole sales page in less than an hour and that includes a video… The possibilities are endless!”
Ben N.
“I asked it to create me an 11-page PDF guide I'm going to be sharing with all my new members. I thought this would have been a premium feature.”
Pandora M.
BUILD IT YOUR WAY
Ask it. Bring your own AI. Or click and drag.
Ask Builder AI
It's built right in. Asking questions is free. Building uses AI credits. A capture page, a thank-you page and six follow-up emails come to about $7 in credits, one time.
Bring the AI you already pay for
Already have ChatGPT or Claude? Connect it in about two minutes and build with it. No HBA credits at all.
Do it yourself
Drag and drop, start from a ready-made design, or paste the address of any page you like and the Builder rebuilds it for you, design and all. Then just change the words.
“I'm having so much fun playing with the new builder with my Claude connection! What used to take me hours, days and weeks is now getting done in seconds and minutes.”
Evan S.
WHAT YOU CAN STOP PAYING FOR
$25 a month. It replaces about $219 a month of tools.
Here's what it costs to put the same pieces together yourself, at the lowest monthly price each company publishes.
And that's before the fees some of them take from every sale.
Landing pages and funnels · Leadpages
$29/mo
Online store · Shopify
$39/mo
Courses and membership site · Teachable
$39/mo
Email list and autoresponder · AWeber
$25/mo
Forms and quizzes · Jotform
$39/mo
Bookings · Calendly
$10/mo
Member community · Skool
$9/mo
Popups · OptinMonster
$9/mo
Short links · Bitly
$10/mo
Reviews · Elfsight
$6/mo
Blog hosting · WordPress.com
$4/mo
All of it, separately
$219/mo
All of it, in Builder by HBA
$25/mo
Lowest published monthly price for each tool, checked October 2026. Email sending and AI credits are pay-as-you-go.
Members are already canceling:
“With it being able to replace my autoresponder, tracker, community builder, conversion tracker, and the list goes on, it is going to save me at least $300 a month. WOW.”
Jerry T.
“We had been waiting patiently to see if it would ever be possible to leave behind our very first Lead Page program, which now costs $110 a month. And then HBA created Builder… finally we can bring them over and say goodbye.”
Chris & Susan B.
“I'm paying 99 a month right now just to have that!”
Stephanie O. · on putting her community, courses and affiliate program in one membership
FROM MEMBERS
First-timers and pros alike are stunned.
“I'm shaking, and crying at the same time. But happy tears. Everything I always wanted and was too overwhelmed to do, too worried to put into words, is now ready.”
Conny Y.
“I just built a new funnel, the best looking, and I've been doing this for the last 12 years.”
Dirk
“As a professional software engineer for over 45 years, I am blown away.”
Larry C.
“One of my biggest frustrations having a blog was all of the SEO. It's like a foreign language to me. With the HBA Builder all I had to do was click on the button to have AI do it for me.”
Lisa T.
“I was concerned I couldn't keep up with all of the changes and I hesitated. What a silly hesitation. I started asking the Agent, and Boom! I was on the right track.”
Bobbi R.
“I really like the new funnel builder. I finally found something I'm proud to promote to people because I know it can help them.”
Frazier H.
“I'm gonna cry.”
Bobi, HBA member
“This is flipping crazy.”
Stephanie, HBA member
“A household name.”
Amy, HBA member
WHAT YOU GET
Everything you get for $25 a month
- The AI website and funnel builder, with Builder AI chat built in
- Connect your own ChatGPT or Claude (no HBA credits)
- Up to 50 websites, unlimited pages, free hosting
- Use your own domain (domains bought separately)
- Copy any page you like from the web, design and all
- Online store with no platform fee
- Membership sites, courses and a private community
- Blog with one-click SEO
- Appointments and bookings
- Contacts, email lists, autoresponders and broadcasts (sending is $1 per 1,000 emails)
- Forms connected to your list automatically
- Popups, quizzes, reviews, comments and short links
- Page split testing and conversion tracking
- Share any funnel with one click
- Funnel Builders Academy training
- Sage, our 24/7 support assistant
- The Monday Night Marketing Mastermind, live
- Our affiliate program: 80% monthly commissions
$25 a month · Cancel anytime · 3-day money-back guarantee
IS THIS FOR YOU?
You love building. You hate getting stuck in tech.
This is for you if
- You've started a website or funnel and got stuck before it was finished
- You know what you want to build, but the tech part stops you
- You pay for several tools that still make you do all the work
- You want to see what AI can actually do for your business
Skip it if
- You'd rather wrestle with settings, plugins and connections yourself
- You've already decided AI is a fad
- You want a get-rich-quick promise. This is a tool, and you still have to use it.
WHO'S BEHIND IT
Paul Hutchings & Mike Hobbs
In 2023, on a car ride, Paul turned to Mike and said, “I think maybe I should become a programmer.” Mike was shocked. Paul was serious.
Three years later, we let go of our programmers and outside systems and rebuilt our entire marketing platform from scratch.
Builder by HBA is the most jaw-dropping thing we've ever made. Yet.
ZERO RISK
Try it for 3 days. If it's not for you, get your money back.
Build something. Ask it for a funnel. Connect your domain. If you decide it isn't for you within 3 days, use the money-back button in your profile, or just ask Sage, and you'll get a full refund of your first payment. No forms. No arguing.
There's no contract after that, either. Cancel any month from your profile.
The guarantee covers your first Builder payment. The Premium free trial isn't part of it; you cancel that before day 14 instead.
QUESTIONS
Straight answers
Do I need to be good with computers?
What does the AI cost?
Can I use my own domain?
Is email sending included?
I already have a website. Can I bring it?
Do I need HBA Premium?
Is there a contract?
What if I get stuck?
Your next funnel is one sentence away.
Picture it: your page live, your free gift ready, your emails written, and leads coming in. And you never touched a setting.
$25 a month · Cancel anytime · 3-day money-back guarantee